For more than 50 years, midocean has been one of the leading suppliers for the European market of promotional products, textiles and printed business gifts. They work together with over 10,000 resellers who provide all customers with their order from the webshop. And that webshop was in urgent need of a thorough upgrade. Fenego to the rescue! Midocean had been running on the Intershop Platform for some time, but due to an outdated infrastructure and complex backend a number of limitations arose. In terms of both performance and stability, they saw the competition catch up with their leading position and customer satisfaction dwindle. Midocean identified the strong need to take their digital commerce platform to the next level…with a trustworthy partner in crime. They sought and found a long-term partner in Fenego to get the job done!

IGO Promo is a leading company in personalized promotional items for SMEs. As part of the Plato Group, IGO Promo focuses on the SME market through an e-commerce model, while sister company Compacon specializes in large corporate clients. In addition, Clipper, as an importer and printer of promotional products, is a major player in the market. Furthermore, IGO Promo recently won the award for best B2B webshop in the Netherlands, a well-deserved recognition for their years of dedication to digital transformation and improving the customer experience. We have the pleasure of speaking with Michael Brust, Commercial Manager at IGO Promo, to learn more about their strategy and approach.

Copaco is one of the top 3 Dutch ICT distributors and is active in the Benelux and France. With approximately 400 employees, Copaco supplies computers, printers, networks, data storage, mobile telephony, software, industrial and consumer electronics. In addition, the company also offers a comprehensive portfolio of services related to server, storage, mobility and logistics fulfillment and cloud services. Copaco is working hard to improve the customer journey and experience to serve their customers in the best possible way.

As the largest supplier of fresh foods in the south of the Netherlands, Daily Fresh Food offers a range of over 15,000 fresh products and ready-made meals to more than 600 business customers daily. From diners and restaurants to retirement homes and academic hospitals, Daily Fresh Food has a customer base as diverse as their product range. With years of experience in the industry, Daily Fresh Food has perfected their fulfillment chain, from order to processing to on-time delivery. In fact, 98% of their orders are now received online through the Intershop Commerce Platform, making the ordering process simple and streamlined.

Coop is one of the leading supermarket chains in the Netherlands with a strong online presence. They are strongly committed to offering an omni-channel experience to their customers both online and in their 300+ stores. To make this strategy happen and to keep it optimized, they turned to Fenego in 2018. It became a long-term collaboration where we keep Coop's webshop performing and future-proof. Coop implemented Intershop back in 2016 to be able to show the right products, prices and promotions for each store in their webshop. They chose Intershop because of the channel structure that can be set up without custom written code and because it was a proven technology at the time. In 2018, Fenego became a co Intershop partner for Coop. At the start of the project, we sat down with Coop to make sure we were on the same page in terms of vision, objective and timing. As soon as we had a clear picture of this, we got to work.