A powerful multi-store commerce platform
Coop is one of the leading supermarket chains in the Netherlands with a strong online presence. They are strongly committed to offering an omni-channel experience to their customers both online and in their 300+ stores. To make this strategy happen and to keep it optimized, they turned to Fenego in 2018. It became a long-term collaboration where we keep Coop's webshop performing and future-proof.
- Omnichannel shopping experience
- Complex pricing and promotions
- Customer convenience services
- Cloud migration
- Overhaul of complex customizations to microservice architecture in august 2020.
- Continuous support throughout years.
- Intershop 7.10
- Headless PWA
- AWS infrastructuur
How we worked together to make a difference
Coop implemented Intershop back in 2016 to be able to show the right products, prices and promotions for each store in their webshop. They chose Intershop because of the channel structure that can be set up without custom written code and because it was a proven technology at the time. In 2018, Fenego became a co Intershop partner for Coop. At the start of the project, we sat down with Coop to make sure we were on the same page in terms of vision, objective and timing. As soon as we had a clear picture of this, we got to work.
Fast and user-friendly thanks to PWA
It all started with a migration from the Intershop 7.7 environment to Intershop 7.10 where the hosting also switched to Amazon Web Services.
Together with an external partner we switched from a responsive starter store to Progressive Web Apps. Fenego took care of the backend part.
This headless setup offers more flexibility than traditional architecture and it keeps Coop's customers happy. They can effortlessly start a purchase on their smartphone and continue it later on their PC or tablet, everything staying in sync anytime, anywhere.
Microservices for greater flexibility
To make sure that no more changes were needed in the core of Intershop, we introduced microservices. This setup makes it possible to keep up with rapid changes in consumer behavior, shorten time to market and scale quickly.
Coop is ready for the customers of the future with an award-winning webshop.
In close collaboration with Coop, we built a high-performance e-commerce environment where customers feel completely at home and can shop in an intuitive way.
We can quickly adapt to optimize the environment for future customer needs. All this was rewarded with an award for the most popular supermarket webshop of the Netherlands in 2021!
Fenego and Coop will keep working together in offering the ultimate customer experiences.
Want to know more about this technology or the projects we use it for? Don't hesitate to contact us for more info! Reach us by email or fill in the form below.